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Date : 2007-02-10
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Rating : 4.5
Reviews : 22
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0131856987
Turning Silver into Gold How to Profit in the New Boomer ~ Dr Mary S Furlong is the leading authority on the baby boomer generation as it moves beyond 50 She founded Mary Furlong Associates to help socially and consumerconscious companies reach this growing market
Turning Silver into Gold How to Profit in the New Boomer ~ “Mary is an evangelist who has been selling the dream of the boomersenior market for over twentyfive years She understands the customer segment better than anyone and this book reflects … Selection from Turning Silver into Gold How to Profit in the New Boomer Marketplace Book
Turning Silver into Gold How to Profit in the New Boomer ~ Turning Silver into Gold How to Profit in the New Boomer Marketplace by Mary Furlong Get Turning Silver into Gold How to Profit in the New Boomer Marketplace now with O’Reilly online learning O’Reilly members experience live online training plus books videos and digital content from 200 publishers
Turning Silver Into Gold How to Profit in the New Boomer ~ As they age Americas 78 million baby boomers will live more active creative inventive lives than any generation before them This represents a truly enormous business opportunity In this book the worlds number one authority on marketing to post50 baby boomers offers a complete blueprint
Turning Silver into Gold How to Profit in the New Boomer ~ Turning Silver into Gold How to Profit in the New Boomer Marketplace As they age Americas 78 million baby boomers will live more active creative inventive lives than any generation before them This represents enormous business opportunities
Turning Silver into Gold How to Profit in the New Boomer ~ Turning Silver into Gold drives home the significance of the silver market reveals the opportunities available and gives the reader key statistics and resources to capitalize on them The book focuses on five basic ideas that help increase understanding of boomers
Turning Silver into Gold How to Profit in the New Boomer ~ 330 people an hour will turn 60 in 2006 Learn where the best bets are to profit from this exploding market Foreword by Bill Novelli Executive Director and CEO of AARP an organization of over 35 million people age 50 and older
Turning silver into gold Guide books ~ In Turning Silver into Gold she has done a masterful job of revealing a broad range of timely and actionable paths to success
Turning silver into gold how to profit in the new boomer ~ Turning silver into gold how to profit in the new boomer marketplace First FT Press ©2007 ISBN 9780131856981 In Turning Silver into Gold she has done a masterful job of revealing a broad range of timely and actionable paths to success I heartily recommend this book to anyone interested in gaining a better understanding and meeting
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